(Even if it’s one page — show what matters most)

When you’re starting a business, creating a website can feel huge. You start Googling “what should go on my website” and suddenly you’re overwhelmed by talk of funnels, SEO, lead magnets, and 37 different page ideas.

But here’s the thing — you don’t need a 10-page website right away. You don’t even need a fancy design. You just need a simple page that gives people the confidence to buy from you or get in touch.

So, if you’re a busy mum starting a business, here’s exactly what to put on your website to get going — even if it’s just ONE page.

1. A Clear Statement of What You Do (and Who You Help)

When someone lands on your website, they should know instantly if they’re in the right place.

Example:

“I run fun and friendly children’s dance classes in [Your Town] for ages 3–8 — helping little ones grow in confidence, coordination and creativity while having a great time!”

Keep it short, friendly, and clear. Think of it like introducing yourself at a school gate — you wouldn’t waffle on, you’d just say exactly what you do.

2. A Simple ‘About You’ Section

People buy from people — so share a little bit of your story. You don’t need to tell your life history, but do give a snapshot of why you do what you do.

Example:

“I’m Kelly, mum of two and founder of [Your Business Name]. After years of working in [previous job/role], I wanted something more flexible so I could spend more time with my kids — and that’s how [Business Name] was born!”

Add a friendly photo so they can put a face to the name.

3. What You Offer (and Why It’s Great)

This could be a short bullet list or a couple of sentences about your service or product. Make it easy to skim-read and focus on the benefit to them.

Example:

Dance Classes include:

• Weekly 45-minute sessions in a relaxed, welcoming space
• Fun routines to popular, age-appropriate music
• Focus on confidence, social skills, and movement development

4. How to Book or Buy

This is the most important part. If someone’s ready to take action, make it easy for them. Add a clear button like:

• “Book Your Class”
• “Enquire Now”
• “Join the Waitlist”

Link it directly to your booking system or email address.

5. Contact Details

Even if you have a booking form, include a way for people to contact you directly — it builds trust. This could be:

• An email address
• A phone number (optional)
• Links to your social media accounts

💡 Pro tip: If you have time, add one testimonial from a happy customer or a lovely review from your social media. This instantly boosts trust without needing a full reviews page.

The Bottom Line

Your first website doesn’t have to be perfect. It doesn’t have to be big. It just has to:

✅ Say what you do and who you help

✅ Show you’re a real, trustworthy person

✅ Make it easy to buy, book or get in touch

Once your business grows, you can add extra pages, fancy design, and more content. But for now? A clean, simple one-page site is more than enough to start getting customers.